http://90days.bzzagent.com The Butman Experiment Thu, 11 May 2006 11:27:47 +0000 http://backend.userland.com/rss092 en Wow…that was quite a ride. We learned more than you could ever know from this. There were bumps, bruises, highs and insights – and an energy around this that will never be replaced. From our perspective, 90days was an enormous success – it was a clear indication ... http://90days.bzzagent.com/?p=143 So 90 Days has run its course. Since about Day 73, I've been thinking about what the subject of the final post should be. Helpful Hive denizens suggested many clever ideas. One of them was to make up a shocking Balter-related revelation -- perhaps that he had blown the entire $13.8 ... http://90days.bzzagent.com/?p=140 I saw Balter on Sunday for dinner at Upstairs on the Square, right next door to Peet's, the coffee place where we had first talked in January about the 90 Days idea. He seemed a little rough around the edges. He confessed that he had quaffed an excess of gin ... http://90days.bzzagent.com/?p=142 Yes, a new AP/AR person was finally hired. She sits within seed-spitting distance of Aaron Cohen. Not only that, she holds an MBA from Northeastern. So that makes four MBA's Hive-wide. Remember the crazy pitch that Toof made in Montreal? The agency that BzzAgent partnered with didn't get the job in ... http://90days.bzzagent.com/?p=136 The weigh-in took place, appropriately, just before lunch on Monday. About fifteen Hive denizens, including almost the entire population of the sales department, kicked off their shoes, emptied their pockets, and stepped, one by one, onto a digital scale. Matt McGlinn, Analytics Chieftain (who weighs about 77 pounds sopping wet), was called ... http://90days.bzzagent.com/?p=139 The beautiful and weird thing about blogging is that you never know who your audience is. With 90 Days, I've learned that certain topics catch the attention of specific audiences. Only a few posts have cross-over appeal. One way to tell which audience is reading the blog is by who ... http://90days.bzzagent.com/?p=138 It's a nasty question, but Dave himself posed it. First, let's talk etymology. The Oxford English Dictionary lists six definitions for the word "dick" including a riding whip, a leather apron, a ditch and, of course, a policeman. However, I think we all know the meaning that Andy Sernovitz, CEO of the ... http://90days.bzzagent.com/?p=137 Two years ago, when I first met Balter, I asked him, "So what the #@!$*! is it that you Bzz people do?" He gave me a nice, rational answer about harnessing word of mouth and promoting clients' products. It sounded intriguing. The business was obviously growing fast. But I knew ... http://90days.bzzagent.com/?p=135 Almost as soon as I began writing 90 Days, people started stopping by my temporary pod, wherever it might be, hesitating, then shooting a look around to see if anyone was watching. They'd give me a meaningful look, lower their voice to a breathy undertone, and ask, "So, what's the ... http://90days.bzzagent.com/?p=134 While I was away luxuriating, something unusual happened at the Hive: there was an internal battle. Well, maybe not a battle so much as a squabble, a business-related tug of war, a time of friction among colleagues. Hivesters are used to getting everybody involved in a contentious issue in one room ... http://90days.bzzagent.com/?p=133